With today’s digital infrastructure readily available to consumers around the world due to the rise of smartphones and connected digital devices, digital marketing has seen exponential growth. There are many ways to satisfy the needs of your business through digital marketing, as an example, Funneling.
In the context of digital marketing, “funneling” refers to the process of guiding potential customers through various stages of the buying journey, from initial awareness to eventual conversion. This process is often visualized as a funnel because, similar to a physical funnel, it involves narrowing down a broad audience into a smaller pool of engaged prospects and ultimately converting them into customers.
In this case study, we will see how Sate Asin Garuda boosted a promo for a discount month and gathered leads through funneling with Digicorner.
Sate Asin Garuda is a FnB company that sells salty satay as their main product. Having three branch outlets, the company is facing troubles with driving awareness to their product, delivering promos, and gathering leads from new customers.
Delivering promo & gathering leads